Spotlight On Paula Ballard

Spotlight On Paula Ballard, Senior Holiday Tours Assistant

This week is RHA’s National Coach Week – The UK coach sector employees around 45,000 people across approximately 700 coach operators, handling 400 million passenger journeys, contributing around £6bn to the UK economy each year.

To celebrate National Coach Week, this week, the Women in Bus and Coach “Spotlight On” initiative shines a light on the incredible contributions of women in all roles across the coach sector.

Today we focus on and find out about:

Paula Ballard
Senior Holiday Tours Assistant
Bakers Dolphin

How did you get to where you are today?

I started in the London Flyer reservations department and was fortunate to move up in to the reservations department. I then helped for many years in the Contracting department when I then moved back to reservations.

Did you experience any challenges getting to where you are today?

Many especially being a working mum and juggling childcare and schooling.

If so, how did you overcome then?

You just do and with the help of your workplace allowing you a little time here and there if possible helped.

What do you like about the sector?

I like the fact that there is always a varied working day and that we all work together as a team effort.

What does a typical day look like?

Extremely busy and always a variety within the working day.

What advice would you give to women thinking about a career in the bus and coach sector?

If you like a challenge and enjoy speaking to people then definitely a career for you.

What has been your coach Sector career highlight?

There have been several highlights over the years:

Having the pleasure of being with the directors when we won our first Industry Award. Also joining in with the team on our annual Re-Unions, meeting our regular and new customers.

Seeing customers off for their Christmas tours.

Where do you see yourself in 5 year’ time?

Hopefully still working for Bakers Dolphin, although nearing retirement.

Anything else you would like to share?

Having worked here for many years I have been fortunate to work in several departments which I enjoyed greatly. They all had different challenges and I hope I contributed where required.


Thank you for sharing your story Paula, you are truly an inspiration!

To find out more about who Paula works for, and career opportunities visit: Careers – Bakers Dolphin.


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